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Colorful Braids, Kinji Resale & Pin Nap Retro Sneakers in Harajuku

Elleanor is a friendly English-speaking Japanese fashion student who we see often around Harajuku. She works at one of Harajuku’s most popular resale shops!

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Harajuku Girls in Flame Sweater, Suspender Tights, Chokers & Platform Sneakers

Yuuna and Miki are two 17-year-olds who we met in Harajuku recently.Yuuna is the girl to the right, wearing a t-shirt, jacket and shorts from INGNI. Her white backpack is from WEGO, and her accessories...

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Platform Fila Sneakers, Acid Wash, Pin Nap Vintage & Chanel in Harajuku

This is Li Lium, a buyer for Brand My Star at WEGO. We’ve shot Li Lium many times before starting way back in 2010.

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Harajuku Guys with Bandanas, Crosses & Sneakers

We met these three guys in Harajuku recently and they were nice enough to stop for a few street snaps.Pictured to the right is Hayato, wearing a red cap with stars. He is 16 and he’s a student, a fan...

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Layered Black Fashion w/ Resale Items, Hat & Nike Sneakers

This is Orisaka, a 19 year old beauty school student wearing all black who we spotted in Harajuku.His outfit features many resale items, such as his t-shirt, blazer, and shorts layered over pants. His...

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Crocs Japan employs drones to promote its new lightweight sneakers

When a shopper selects the color of the new Crocs Japan GK sneakers on a store’s iPad, a small drone picks up a pair from display shelves using a magnet attached to its arm and drops them into a net.

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Magenta Hair, Mary Quant Jacket, Comme des Garcons & Nike Sneakers

This is Hiyori, a 20-year-old student with magenta hair who we met in Harajuku.Hiyori’s coat is by Mary Quant, worn with a sweatshirt, midi skirt and muffler.

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